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Script Your 30-Second Elevator Speech

Updated on August 24, 2016
Originally published on January 6, 2011


Job Search January Challenge #4

So you’ve set some job search goals, you’re networking, and you’ve built a skills inventory. What do you say when you meet someone who might be a good job resource?

Here’s an example of what NOT TO DO (this is hilarious, be sure to listen):

Genius Needs a Part-time Job

Okay, you know you don’t want your speech to sound like that, but…
How do you introduce yourself? What do you say?

Just Introduce Yourself
See, you already know how to do this! But what should you say after that? It is simple, really.

  • Identify what field or industry you are in and in what position/capacity you serve
  • What might set you apart from the competition
  • What solutions you offer a target employer based on your skills and accomplishments

Prepare in advance
Write down a script for your elevator speech and practice it. Try it out on some friends and family, then keep revising based on the responses you get. Your goal is to sound conversational and sincere.

As you prepare, determine what needs your target employer might face. Then refer back to your Skills Inventory to determine which of your skills or accomplishments best contribute a solution to their needs.

Do

  • Smile
  • Use regular language, not jargon
  • Make eye contact
  • Be confident and relaxed
  • Keep it short and simple

Don’t

  • Ramble
  • Leave the listener wondering what your point is

Close
Let your contact know it was a pleasure to meet them. End with a request—ask for a business card or an informational interview. Or if this isn’t someone directly linked to your industry, let them know you’d appreciate any information or referrals they might learn about. Always ask what you can do for your contacts.

Challenge #4: Write a Script for your 30-Second Elevator Speech

Then practice it aloud in the mirror. Remember to smile!

When you’re ready, practice on family or friends. Ask for feedback. Thank them for their help and use their feedback to edit and polish your introduction.

Then get out there at unleash your Elevator Speech on the public. Again, the more you do it, the easier it will become. Keep revising it based on your results. Break a leg!

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